A lot of companies have a lot of ideas, but find it difficult to have a clear view on what to press forward and what to abandon. This is nothing weird. After sitting in the same chair for a while it get’s difficult to keep your mind clear and eyes open. A lot of companies are sitting in their tall ivory tower, trying to steer and reach their customers from far above. When was the last time you talked to one of your customers? And I am talking about the end-users!

Koos is young at heart and has a fresh approach to product and brand development. We are standing in the middle of our customers and can tell you all about throwing away your blindfolds and create true value. We can help you to make the decision of what to keep and what to dump.

Want to know why we are able to make a solid decision? It’s simple! We do know your customer.