Blog

Vorige week vrijdag waren we op een work-out van het service design netwerk over service design in de zorg. Hierin vertelde Jiska de Wit, service innovatie manager in het Universitair Medisch [...]

Hi, I am Josien Pieters, the latest addition to the Koos Team, bringing some female touch to the office! I have a Bachelor degree in Industrial Design Engineering (TU/e) complemented with a [...]

Especially large organisations have trouble innovating. There’s a risk averse mentality and only few people dare (and get the mandate) to start or try something new. A culture exists, where [...]

Although Service Design is a creative and fuzzy process, it delivers concrete and hard results for brands and businesses. Loyalty, advocacy and trust as the holy grail for long term business [...]

Designing a future proof service for a rapidly changing market. Result: For the first time in the history of AEGON a complete customer focused service design project was initiated together [...]

What is service design? Service design is a discipline that helps organisations to design winning, value adding services. It focuses on enhancing usability, NPS, loyalty as well as efficiency and [...]