The 1st of March 2011, this sunny Tuesday was the day I started as the first graduation intern of Koos. My name is Paul van Deelen, and I will be part of Koos until the summer of 2011. I have a [...]

My name is Bob van Hest, I’m an industrial product design student and since the first of march, I’ve been the new intern at Koos. So far I’m loving it. School project never were [...]

We’ve been working on some cool projects the last couple of months! Wanna see what we’ve been up to? Read about it in our newsletter! Click here for the English version Klik hier voor [...]

The past four months the exhibition A’dam, man & fashion exhibition was a great success at the Amsterdam Museum (formerly known as the Amsterdam Historical Museum). Together with a [...]

You might have thought that our blog passed away, but it hasn’t, it was in hibernation! But this is good news! We have been so busy with running the daily business that we had to make some [...]

Designing a completely new retail concept for Ahold, focused on the traditional breakfast and lunch categories. Result: Ahold was that impressed with Canter & ‘De beleggingsclub’ [...]

A new consumer durable As we wrote previously, one of our clients recently launched. It’s a new high end sneaker brand that’s co-designed by creative talents all over the world and goes by the [...]

Unfortunately we see that the bigger a company gets the more each department will tend to work in separation, sometimes even based in different cities or countries. Within such so called [...]

Last Tuesday Koos went to the Design Management Network meeting in Breda. The subject was ‘Emotional innovation in design’ and included a special presentation by father and son van [...]

Every now and then Koos writes a post for Klatergoud, a blog about marketing, innovation and design. Klatergoud is co-founded by Rik Wuts, a good friend of Koos and he came across a really cool [...]

It’s been a while since our last post, so I took some time to write an update. What we’ve been working on: Jules has been in Melbourne for four weeks already. He is working on a big [...]

As designers we are constantly questioned about our impact on the financial results of a company. Business is interested in our methods but the final two (decisive) questions are always asked at [...]

Last Wednesday we celebrated Koos’ first birthday. And because you can’t let such a milestone pass without a party, we organised a little get together with our clients and relations. [...]

Koos was invited at a fabulous workshop last week, where a lot of smart people from different companies came together to think about sustainable solutions for consumers. And again I realised that [...]

As ‘Strategic Design’ is a new discipline, it is also poorly understood by the market. So let’s clear up the fuzziness around it for good and for all. First of all we need to [...]

Where the 80’s became the decade of super brands, we see that nowadays these same brands are fighting a losing battle against the private label of the retailers. Or do they still have a [...]

The red dot institute – yes, the one that hands out the awards – has researched the performance of listed companies that have received a ‘designteam of the year-award’. [...]

Last week one of our clients launched. !SYOU is a new high end sneaker brand that likes to do things a little differently from most sneaker brands. !SYOU doesn’t associate itself with [...]

While the 20th century seemed to focus solely on the enterprise as an economic unit, the 21st century shows a shift in this focus. A shift towards a more customer-focused approach, where design [...]